DESIGNED FOR YOU
We design essentials that make you look and feel good.
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Priska Bruegger is known for her timeless luxury signature style.
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Her designs are inspired by the European and Asian cultures as a representation of her identity.
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PRISÉ Switzerland showcases timeless, luxury fashion with modern appeal.
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The Zurich coat is a timeless red statement wool coat to invest in now and wear forever.
Essentials for the Cold Weather
Your go-to key pieces for the cold weather that you can easily mix and match with your current wardrobe.
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Vevey Dress
Regular price $298.00 USDRegular priceUnit price per$387.00 USDSale price $298.00 USDSale -
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Red Wool Coat
Regular price $475.00 USDRegular priceUnit price perSold out -
White Merino Wool Scarf
Regular price $132.00 USDRegular priceUnit price per -
Camel Merino Wool Scarf
Regular price $132.00 USDRegular priceUnit price per
All Seasons Essentials
Best-selling essentials our customers love that are designed to be worn all seasons.
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Vevey Dress
Regular price $298.00 USDRegular priceUnit price per$387.00 USDSale price $298.00 USDSale -
Adrianna Dress
Regular price $553.00 USDRegular priceUnit price per -
Juliette Dress
Regular price $497.00 USDRegular priceUnit price per
Our Design Process
Research
Sketch
Testing
Fair Production

DREAM COAT
Investment coats designed to be both stylish and functional. Made from 100% merino wool with handstitched finishing.
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Red Wool Coat
Regular price $475.00 USDRegular priceUnit price perSold out -
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Lugano Coat
Regular price $475.00 USDRegular priceUnit price per$475.00 USDSale price $475.00 USDSold out -
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Geneva Coat
Regular price $475.00 USDRegular priceUnit price per$475.00 USDSale price $475.00 USDSold out

THE LBD
The LBD: 'Little Black Dress' that works with almost everything in your wardrobe. A life safer when you have little time to plan what to wear.
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Vevey Dress
Regular price $298.00 USDRegular priceUnit price per$387.00 USDSale price $298.00 USDSale -
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Kimono Dress
Regular price $497.00 USDRegular priceUnit price perSold out -
Juliette Dress
Regular price $497.00 USDRegular priceUnit price per -
Gabrielle Dress
Regular price $553.00 USDRegular priceUnit price per

WHITE SHIRTS & DRESSES
Add modern touch to your classic wardrobe with our best-selling white shirts and dresses designed with details that complement your body shape.
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Adrianna Dress
Regular price $553.00 USDRegular priceUnit price per -
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Ascona Dress
Regular price $298.00 USDRegular priceUnit price per$387.00 USDSale price $298.00 USDSale -
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Monique Dress
Regular price $553.00 USDRegular priceUnit price perSold out -
Audrey Dress
Regular price $553.00 USDRegular priceUnit price per

CHIC STRIPES
Channel your inner French woman with a striped top that'll look great tucked into jeans, trousers or skirts.
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Montreux Shirt
Regular price $188.00 USDRegular priceUnit price per$249.00 USDSale price $188.00 USDSale
The Philosophy
"My mission is to make women look and feel good by implementing proven design methods that focus on style and functionality. Every detail in each design is carefully experimented to create the perfect fit to a woman's body"
-Priska Bruegger, Founder and Fashion Designer PRISÉ Switzerland
Are you shopping from outside of Switzerland?
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